Our Ethos
Some of the best stories in luxury travel are the ones nobody is telling.
We've spent years watching independent hoteliers, tour operators and travel founders build something extraordinary, but struggle to explain why it matters, or get the recognition they deserve.
We've sat in boardrooms, worked behind the scenes, and immersed ourselves in the businesses we now help get recognised. That experience taught us that understanding luxury travel goes hand in hand with understanding PR.
Few people truly know why one luxury hotel becomes a destination people talk about, while another remains invisible. Over time, we became fascinated by the people behind the brands - the founders, the hoteliers, the operators - because that's where the best stories live. It's also why relationships matter so much to us.
Luxury travel is a small world. The strongest opportunities rarely come from a mass email, they come from knowing who to call. Over the years we've built those relationships one conversation at a time, with a "black book" we've spent years refining.
That's why we believe PR should be personal, because the best stories, the strongest relationships and the most successful brands are built by people.
About Lara
Lara brings over a decade of experience in luxury travel PR, having secured top-tier media coverage for brands like Wilderness Safaris, Park Hyatt, Seabourn and Flexjet. Her extensive network spans boutique hotels, corporate brands and private islands, with an impressive black book of media contacts that has secured front page coverage in FT HTSI, BA High Life and The Times.
In her spare time, Lara likes to keep fit at Barre class, spend evenings at book club, and volunteer in the local Bath community.
About Ramsey
Ramsey runs the day-to-day operations at MG Relations, drawing from 10 years in branding, strategy and performance marketing - previously heading UK marketing for YTL Hotels and holding senior roles at a London tech startup and Amazon. He delivers tailored digital audits and connects clients with top industry specialists to maximise impact.
On the weekends Ramsey can be found playing gigs in Bristol or checking out the latest pizza spot.
Our Clients
